Type : Full Time
Location : Hyderabad
Experience Required : 10 Year(s)
Industry : IT-Software/Software Services
Preferred Skills : Advertising Communications Coordinator Media Planner Media Specialist MR PR Target Marketing Strategist
Job Description :
Job Description :
Effectively communicating the value that Micron delivers to our customers and the market is of strategic importance to the company. These messages and deliverables assist in creating awareness and preference for Microns products and services and create a powerful draw to recruit and maintain talent.
As the global Communication Manager for your country (or region), you will develop and execute annual plans drawing direction from GCMs external and internal communication teams. You will participate in GCMs prioritization of all country plans during the regular business planning process. You will be responsible for understanding how Micron is perceived by all internal and external constituencies in your country, and for driving measurable changes in these perceptions over time through targeted communication, marketing, and other activities.
Responsibilities
Coordination of site liaisons to GCM
Onboard and train new Site Liaisons to the GCM processes, working with GCM functions like Brand, PR, and Internal Communication
Oversee coordination to and from your countrys local site liaisons
Work with HR to help scope the local site liaison role (unless the site liaison does not report to HR), leveraging the recommend site liaison job description
Provide communication support and guidance to local site liaisons, in particular when the liaison is an HR Business Partner or Generalist
Provide country input to the GCM event and editorial calendaring process
Identify events, milestones, and other country topics that would meet criteria for global coverage in the Internal Communication channels (e.g., Global MERC, MicronNow, Inside Micron)
For program launches that are deployed at the country level, act as the single point of contact back to GCM
Assist with the planning of GCMs quarterly global site liaison meeting
Plan and capabilities development
Identify key industry, geography, or company milestones taking place within the region/country to leverage.
Develop an annual region/country plan with six-month refinement in conjunction with Microns and GCMs planning processes.
Identify and connect with all local function resources (i.e., recruiting, executive communication, government affairs, site communication, etc.) forming a core execution team for the country.
Identify and install mechanisms to understand and assess Microns perception in the country to track progress in influencing them.
Understand local third-party agency/partner capabilities based on global functional direction.
Develop a country investment plan and identify key measures of success.
Activation
Champion GCMs strategic initiatives, Micron brand and brand strategy as the country expert; continually developing customer, industry and competitive expertise, bringing that knowledge to the different GCM functions.
Execute company-level customer, media, influencer, employee, etc. events and campaigns within the country based on the annual plan.
Procure and manage select sponsorship, industry associations, or advertising in conjunction with key country events/campaigns.
Identify and develop customer case studies for internal and external communication leverage those created by the global brand function.
Install and manage key delivery assets (social media channels, local country websites, etc.) in the country that can be leveraged by other Micron functions or business units.
Guide third-party agency/partners for their support in local execution.
Manage investments to plan and capture key metrics for all activities and investments.
Coordinate activities and deliverables with
Global Brand Management
Business Unit Communication
Internal Communication
Executive Communication
Global PR
HR/recruiting in country
Country leadership
Region sales
Government Affairs.