Type : Full Time
Location : Kanpur
Experience Required : 3 Year(s)
- Salary : 325,000 - 500,000 (P.A.)
Industry : Consumer Durables
Preferred Skills : AD Campaigning Brand Management Brand Projection Brand Promotions Product Launch Product Management Sales
Job Description :
-To manage Annual Advertising & Product Budget, prepare report& execute periodic review.
-To manage end-to-end product delivery as per timeline, from new product development to market Availability.
-To Coordinate with internal stakeholders i.e. R&D, Procurement, Sales and external stakeholders i.e. Creative, Media and BTL agencies for product development and brand communication
-To Coordinate with creative agencies and printing houses for packaging and POSM development for existing & new products
-To Conducted seminars, BTL activities and product demos/trials to increase product trials leading to brand awareness and product reach
-To Work closely with sales force for driving primary & secondary sales, facilitating changes in consumer & trade schemes and initiating various long & short term plans to boost sales
-To Monitor marketing trends and analyzed competition on its consumer & trade support.
-To Implement brand marketing plans to achieve successful sales, market share & profits.
-To increase market share as per targeted sales.
-To achieve targeted annual sales.